PwC will invest $144 million in the development of a new training campus in China, in partnership with two business schools. 

Reimagine Park, a 16-acre training facility, will be built in Sanya in southern China by the professional services giant and local government. It will be home to PwC Asia Pacific’s new Trust Leadership Institute. 

The Institute is being developed together with business schools INSEAD and Thunderbird School of Global Management, and the Danish Design Centre. Together, they will provide training and learning for future talents, leaders and executives, PwC said in a statement. 

“PwC is bringing together a community of solvers with world-renowned institutions”

Due to open in 2025, PwC described the Park as a physical and virtual venue for “everything from immersive, problem-solving workshops to formal, specialised training courses”. 

“Mainland China has been putting more and more resources into talent development, technology, innovation and sustainability,” said Raymund Chao, chairman of PwC Asia Pacific and China.

“PwC is bringing together a community of solvers with world-renowned institutions, such as INSEAD and Thunderbird from education, and Danish Design Centre from the creative industries. They will all bring unique capabilities from different sectors. This will enable the program to make a real impact on society.” 

The development is part of PwC’s wider China strategy, which will see investment in strategic areas including the “workforce of the future”. 

“We hope that PwC will continue to leverage its advantages in the academic and business sectors so as to help Sanya’s digital innovation and talent development,” said Chen Xi, deputy secretary of the Sanya Municipal Party Committee and mayor of the municipal government.

“We welcome partners from around the world to our free trade port. We hope they can share the opportunities from China’s development and excel together.”

Sanya is a popular tourist destination on China’s Hainan island. 

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